Prashant Shukla
Sr General Manager - Search MarketingPrashant Shukla
The Evolution of Keyword Density in SEO
Summary: Is keyword density still a thing? From its past importance to the constantly evolving algorithms that shape our approach to SEO, this blog is here to clear up misconceptions, showcase the latest updates, and give you practical tips for optimizing keywords in 2024. Once upon a time, keyword density was a big deal in […]
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Email Marketing Guide to Double Your Sales in 2024
Summary: Boost your sales with the help of our Email Marketing Guide. Elevate your email game with hyper-personalization, interactive elements, omnichannel integration, and much more. Did you know that 60% of shoppers not only show interest but make a purchase after getting a marketing email? A good news for brands and marketers, right? As a […]
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9 Technical SEO KPIs You Can’t Afford to Ignore in 2024
Summary: This blog post serves as a comprehensive guide, delving into each KPI’s significance, measurement methods, and impact on search engine rankings. It encourages digital marketers and SEO experts to monitor and optimize these metrics to boost their website’s performance and user engagement, ultimately improving their search engine visibility. Technical SEO Key Performance Indicators (KPIs) […]
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Home Loan Marketing Ideas Featuring Search Trends Insights from Techmagnate
Summary: Explore India’s home loan search insights and trends in-depth. Plus, discover effective marketing strategies designed for brands to use this data and expand their reach. In evolving industries like home loans, understanding what potential borrowers are searching for online is the golden ticket to successful marketing. Gone are the days of generic ads; today, […]
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How To Use E-E-A-T in SEO
Summary: E-E-A-T guidelines are an important parameter to rank your content. If you are still confused about what exactly is E-E-A-T, this guide is your savior. Additionally, we touch on AI-generated content’s role in E-E-A-T and emphasize the long-term benefits of prioritizing it for trust and authority-building. For SEO professionals, the quest for high rankings […]
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Google’s Exact Match Domain (EMD) Update: Everything You Need to Know
What has been updated from the old blog post: Included additional subheadings Refurbished the content to explain the topic comprehensively Added internal and external links Added structure to increase readability Summary: This blog post provides a comprehensive analysis of Google’s EMD Update and its implications for SEO. Introduced in September 2012, the EMD Update targeted […]
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Hotel Digital Marketing: Effective Strategies to Increase Bookings
What has been updated from the old blog post: Reduced content in the introduction Added new content to the Decoding Hotel Digital Marketing section. Also, moved some content from the introduction to this section. Added Benefits of the Hotel Digital Marketing section Added Best strategies for increasing the Hotel Booking section. Added the final thoughts […]
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Rich Snippets: What Are They & How to Create Them?
What has been updated from the old blog post: Updated Introduction section. Added 3 more types of Rich Snippets. Updated content of “How to Create Rich Snippets for Google” section. Summary: Rich snippets are structured data that can be added to a website’s HTML code so that search engines get more information about the content. […]
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10 Reasons Why Shopify is the Best CMS for SEO
What has been updated from the old blog post: Added importance of SEO for e-commerce. Added Shopify’s in-built SEO features. 10 reasons updated on what makes Shopify the best CMS for e-commerce business. Summary: Shopify is a famous e-commerce platform. But what makes it the best CMS for e-commerce business? Find out in our blog […]
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10 Important Digital Marketing Trends You Need to Know in 2024
What has been updated from the old blog post: Compilation of emerging trends anticipated for 2024 and beyond. Added a bonus tip in the end. Summary: The digital marketing world is booming with new trends in 2024! AI, the metaverse, and short-form video are taking center stage, while personalization and customer experience remain crucial. Know […]
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